Samir Al-Ruhaili has been appointed chief executive officer of Zoujaj, Saudi Arabia's National Company for Glass Industries, effective February 3, 2026, following the resignation of Walid Afyouni for personal reasons. The appointment marks a leadership transition at the publicly listed manufacturer as the company navigates ongoing capacity expansion and market demands tied to Saudi Arabia's sustainability initiatives under Vision 2030.
The board of directors approved Afyouni's resignation and simultaneously named Al-Ruhaili to lead the company. The transition represents a significant shift in management strategy at Zoujaj, which had appointed Afyouni as general manager in July 2023. No search firm involvement was disclosed in the appointment announcement. The board statement provided limited detail on the rationale for either executive move, citing Afyouni's decision to step down for personal reasons without elaboration.
Al-Ruhaili brings an industrial engineering degree from King Saud University and experience spanning executive leadership across manufacturing, recycling, and management consulting sectors. His background suggests exposure to operational efficiency and strategic planning disciplines relevant to a capital-intensive manufacturing environment. Limited public information is available regarding his specific previous roles, though his educational credential aligns with the technical knowledge base required in glass manufacturing operations. His appointment follows a period of heightened scrutiny on manufacturing sector leadership across Saudi Arabia as companies position themselves for the kingdom's industrial expansion targets.
Zoujaj, established in 1991, operates as a public shareholding company engaged in the production of glass bottles, jars, float glass, and patterned glass. The company operates production facilities in Riyadh and Dammam in Saudi Arabia and maintains joint venture operations through stakes in facilities in the United Arab Emirates, including partnerships with US-based Guardian Glass. Under Afyouni's brief tenure, Zoujaj achieved a significant profit surge in the first quarter of 2024, with quarterly earnings climbing from $2.29 million to $6.11 million due to full-scale operations of its core glass bottle business and joint venture activities. The company had approved a $12.4 million expansion of its Riyadh production capacity, targeting an increase to 150,000 metric tons annually.
The appointment of Al-Ruhaili suggests the board may be prioritizing operational consolidation over aggressive expansion in the near term, given his background in efficiency and consulting disciplines. Afyouni's departure after less than three years in the top role is noteworthy in the context of his instrumental work transforming Zoujaj's profitability and positioning the company to capitalize on regional and global demand for sustainable glass packaging. Whether Al-Ruhaili will maintain the growth trajectory established by his predecessor remains unclear, though his manufacturing and consulting expertise indicates the board may be seeking a leader focused on optimizing existing operations while navigating competitive and regulatory challenges in the packaging sector.









