Filip Popovic was promoted to Chief Operating Officer at Groupon in July 2024, having joined the e-commerce marketplace in December 2022 as SVP of Transformation, Product, and HR. In his COO role, he continues to lead the company's organizational transformation while harnessing its product-led growth potential.
Popovic brings a diverse background spanning Private Equity, Venture Capital Funds, and large publicly traded companies including Alphabet Inc. and Gen Digital (formerly Avast). At Google, he achieved triple-digit growth in the banking vertical over 5 quarters while working in the Google Slovakia office and aided in transformation of local Slovak banks into digital leaders in the CEE region. Earlier in his career, he served in several roles at Google including Senior Account Manager and Account Strategist, focusing on large customers and small and medium-sized businesses.
Prior to Groupon, Popovic was Principal, M&A and Corporate Development at Gen Digital Inc. He was a Partner at Enern, a reputable investment firm focused on growth companies within Central and Eastern Europe, and held board roles at technology startups including Bnext, MeetFrank, and Eversports. He also served as a Member of the Supervisory Board at Media and Digital Services and as a Private Equity Professional at Penta Investments.
Education
- Executive Education in venture capital at University of California, Berkeley, Haas School of Business (2018)
- MSc in Economics from The University of Manchester
- BA from Univerzita Karlova v Praze (Charles University Prague)
Career History
- Chief Operating Officer, Groupon (2024–present)
- SVP of Transformation, Product, and HR, Groupon (December 2022–2024)
- Principal, M&A and Corporate Development, Gen Digital Inc. (Avast)
- Partner at Enern, private equity firm focused on Central and Eastern Europe
- Senior Account Manager and Account Strategist at Google, with focus on large customers and SMBs
What Popovic could bring to his COO role at Groupon: Drawing on his transformation leadership background, Popovic is well-positioned to optimize operational efficiencies and cross-departmental coordination at Groupon. His experience leading organizational transformation and product-led growth initiatives, combined with his background in private equity, venture capital, and corporate development across Alphabet and Gen Digital, positions him to drive strategic optimization of the company's operations while maintaining the innovation momentum established during his earlier tenure.
Facts compiled by Executive Moves from publicly available news and press releases on 22 May 2026. Spotted an inaccuracy? Email us and we'll review within 1 business day.
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