Fidji Simo

Fidji Simo was born in Sète, a fishing town in southern France, and was the first member of her family to graduate from high school. She holds a Master's of Management from HEC Paris and spent the final year of her program at UCLA's Anderson School of Management. Simo co-founded Women in Product, a nonprofit organization advancing women's careers in technology and advocating for equal representation in the workplace.

During her decade at Meta (formerly Facebook) from 2011 to 2021, Simo oversaw the development and strategy for the Facebook app including News Feed, Stories, Groups, Video, Marketplace, Gaming, News, Dating, and Ads. She led the team architecting Facebook's advertising business and monetizing mobile, and made video a critical part of the platform by launching Facebook Live and Facebook Watch. In October 2021, Simo co-founded the Metrodora Institute, a health clinic and research center focused on neuroimmune disorders, driven by her personal diagnosis of postural orthostatic tachycardia syndrome (POTS).

Simo joined Instacart's board in January 2021 and was appointed CEO in July 2021, replacing founder Apoorva Mehta. Under her leadership, Instacart broke the longest tech IPO drought in 20 years, listing on Nasdaq under ticker CART in September 2023. She was appointed Board Chair in September 2023. On May 7, 2025, she announced her departure to join OpenAI as the company's first CEO of Applications, beginning in August 2025.

Career History

• CEO of AGI Deployment, OpenAI (August 2025–present)
• CEO and Board Chair, Instacart (August 2021–May 2025)
• Vice President and Head of Facebook App, Meta/Facebook (March 2019–July 2021)
• Vice President of Video, Games, and Monetization, Facebook (2011–2019)
• Strategy Manager, eBay (2007–2011)

What Fidji Simo could bring to CEO of AGI Deployment at OpenAI: Simo brings rare expertise in scaling consumer products at billion-user scale, having led Facebook's core app and successfully transformed Instacart into a profitable public company. Her experience anticipating product risks and implementing safety safeguards, particularly regarding mental health and teen protection in AI, provides critical perspective for OpenAI's AGI deployment challenges. Her leadership has already expanded OpenAI's consumer products, including the January 2026 launch of ChatGPT Health.

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