Appliances Direct is a United Kingdom online retailer of domestic appliances. In October 2026 the Competition and Markets Authority fined the company 1.2 million pounds, finding that it automatically opted customers into paid removal, recycling and installation services and displayed countdown banners for discount codes that reappeared repeatedly over many days. The company will pay about 432,000 pounds in redress.
Facts compiled by Executive Moves from publicly available news and press releases on 19 October 2026. Spotted an inaccuracy? Email us and we'll review within 1 business day.
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