Nikki Neuburger

Nikki Neuburger joined lululemon in 2020 as Chief Brand Officer to drive the company's global brand and storytelling initiatives. In 2024, her role expanded to Chief Brand & Product Activation Officer, overseeing the company's research and product innovation team and footwear portfolio, in addition to her existing brand leadership responsibilities.

Neuburger brings deep expertise in global brand marketing and scaling consumer-facing businesses. Prior to lululemon, she served as Global Head of Marketing for Uber Eats, where she led the introduction and expansion of the brand globally. She built her career over a 14-year period at Nike, ultimately serving as Vice President, Global Brand Marketing of Nike Running. At Nike, she played a central role in the company's growth into a $45B+ global leader, led operations across more than 170 countries, and spent more than 15 years directly leading apparel, merchandising, design, and innovation businesses, including establishing the company's Women's business into a multibillion-dollar franchise.

Neuburger holds a Bachelor of Science in Business Administration with a focus on International Business and Marketing, and a minor in Product and Merchandising from Oregon State University. A lifelong athlete, she was the team captain of her college NCAA Division I volleyball team and has completed nine marathons. Her parents were both competitive athletes and coaches, and she has spent the majority of her professional life working in the sports industry, beginning as an intern at Nike.

Career history

• Chief Brand & Product Activation Officer, Lululemon Athletica (2024-present)
• Chief Brand Officer, Lululemon Athletica (2020-2024)
• Global Head of Marketing, Uber Eats (2018-2020)
• Vice President, Global Brand Marketing, Nike Running (multiple years within 14-year tenure at Nike)

What Neuburger could bring to her next role: Neuburger's background demonstrates exceptional capability in scaling brand presence globally, driving product innovation, and building consumer-facing strategies across multiple competitive markets. Her experience uniting brand, product, and merchandising functions at lululemon, combined with her track record at Nike of transforming business categories into multibillion-dollar franchises and her work expanding Uber Eats across 36 countries, positions her to drive transformational growth and brand differentiation in consumer-focused executive leadership roles.