Abdel-Salam Bdeir

Abdel-Salam Bdeir was appointed CEO of Saudi Company for Hardware (SACO) effective January 1, 2023, joining the company in November 2022. His contract was not renewed in July 2026, with his departure effective October 31, 2026. Bdeir brought over 28 years of experience in retail and fast-moving consumer goods (FMCG) industries across the GCC and MENA markets, with broad experience in managing corporate business transformation.

Bdeir holds a Bachelor's and Master's degrees in Business Administration from the American University of Beirut. His educational qualifications include an Executive MBA and a BBA from the American University of Beirut.

Career History

• Group Chief Executive Officer, Qatami Holding Group (January 2020–January 2022), where a comprehensive restructuring was implemented
• Chief Executive Officer, The Sultan Center (November 2016–March 2019), successfully turning around operations from negative EBITDA
• CEO of Al Othaim Markets Company (2011–2013)
• Managing Director of Sultan Center Food Products (1995–2011)
• Sales Manager, Procter & Gamble

What Bdeir could bring to his next role: Based on his documented track record, Bdeir demonstrates expertise in operational turnarounds (notably at The Sultan Center), large-scale corporate restructuring (Qatami Holding Group), and retail expansion across the GCC and MENA regions. His experience spans listed companies and his consulting work through Rival Consulting Group (where he served as Chairman since 2022) suggests he could bring sophisticated strategic advisory capabilities, supply chain expertise, and transformational leadership to consumer goods, retail, or FMCG-focused organizations.