Vivek Pruthi

Vivek Pruthi was appointed Managing Director of Asia-Pacific (APAC) at Spinnaker Support on June 10, 2026, leading the third-party software support provider's regional expansion strategy. As Managing Director, Pruthi will lead the company's regional growth strategy, drive sales and business development initiatives, strengthen customer and partner relationships, and help organizations maximize the value of their technology investments. Vivek has extensive knowledge of SAP, which positions him to drive growth in enterprise resource planning support across the region.

Pruthi brings over 20 years of international technology experience spanning Singapore, Southeast Asia, Australia, India, and the United States, with deep expertise in enterprise solutions. He holds a Bachelor of Engineering from MGM College of Engineering and a Master of Computing from the University of Western Sydney. Pruthi is recognized as SAP Top Talent & Catalyst, bringing expertise in aligning technology solutions with strategic priorities and fostering customer growth.

Career History

• Vice President & Head of Customer Evolution Success & Engagement (Southeast Asia) at SAP, driving long-term customer value and accelerating business outcomes through cloud innovations
• Senior Director, Channel Program & Business Innovation at SAP, directing the development and execution of APJ partner programs and ensuring alignment with SAP's global objectives
• Global Program Director, Ecosystem & Channels Operation at SAP, shaping strategic business decisions and supporting enterprise-grade solution implementations
• Manager, SAP & Global Service Delivery & Product Support Partner at SAP, leading global product support and partner services delivery teams and establishing a 24/7 remote product support organization
• Presales Consultant at Ariba, a company specializing in supply chain management software

What Vivek Pruthi could bring to Managing Director, APAC at Spinnaker Support: Given his extensive background leading SAP partner ecosystems, customer success programs, and regional go-to-market initiatives across Asia-Pacific, Pruthi is well-positioned to accelerate Spinnaker's APAC expansion. His proven track record in building customer success programs and achieving high renewal rates with Fortune 500 companies, combined with his deep understanding of enterprise ERP environments and regional market dynamics, should enable Spinnaker to capitalize on growing APAC demand for independent third-party support alternatives to vendor-managed support models.