Qiddiya Investment Company

Qiddiya Investment Company is a closed joint-stock company wholly owned by the Public Investment Fund (PIF) and was established in 2018 to supervise the implementation of the Qiddiya Project announced in 2017. Qiddiya is located south-west of Riyadh on a site that spans 334 sq.km. It oversees the establishment of the Qiddiya Entertainment Project, which is one of the projects announced by the PIF within Saudi Vision 2030 aimed at diversifying sources of income and driving new sectors.

Qiddiya Investment Co is a real estate development company. Visitors will enjoy activities across five cornerstones: Sports & Wellness; Nature & Environment; Parks & Attractions; Motion & Mobility; and Arts & Culture. Development of these areas will give rise to family-friendly theme parks; sports arenas suitable for international competitions; academies for sports and the arts; concert and entertainment venues; racetracks for motorsport enthusiasts; outdoor and adventure activities alongside nature and environment experiences; and historical, cultural and educational activities. The company has a workforce ranging from 500 - 1,000 employees and reports revenue of $55.2M.

Six Flags Qiddiya City opened on 31 December 2025 as the first operational asset of Qiddiya City, marking the initial public opening of the wider development. Philippe Gas is at the helm of Qiddiya Investment Company as Chief Executive Officer. He possesses a deep understanding of entertainment and hospitality with 30 years of experience at The Walt Disney Company where he held several key roles.