Heinrich Bauer Publishing, trading as Bauer Media Group, is a German multimedia conglomerate headquartered in Hamburg that operates worldwide and owns more than 600 magazines, over 400 digital products and 50 radio and TV stations, as well as print shops, postal, distribution and marketing services. The company also operates outdoor advertising across Europe, following its takeover of Clear Channel Europe in April 2025.
Bauer has a workforce of approximately 11,000 in 17 countries. The company's owner is Yvonne Bauer, who holds an 85% stake. In November 2010, Heinz Heinrich's daughter Yvonne Bauer became CEO and 85% owner of the Bauer Media Group after joining the family business in 2005. Bauer Verlagsgruppe has been managed by five generations of the Bauer family.
Bauer Media UK is part of the wider Bauer Media Group and is the No.1 UK Publisher and Europe's leading digital commercial radio broadcaster, spanning nine countries including the UK, Ireland, Sweden, Norway, Denmark, Finland, Poland, Slovakia and Portugal with leading brands including KISS, Mix Megapol, Absolute Radio, Magic Radio, Radio Norge, Radio Expres, Radio Nova, Today FM, Newstalk and RMF.
Recent Leadership News
In June 2026, joint Publishing UK Co-CEOs Helen Morris and Steve Prentice stepped down from their roles, with Amrit Baidwan appointed as new CEO, UK Publishing effective from 16 June. In September 2026, Bauer Media Group closed its German digital arm Bauer Xcel Media Deutschland, cutting 160 jobs due to disruptions from Google AI search affecting publisher revenue.
Facts compiled by Executive Moves from publicly available news and press releases on 19 October 2026. Spotted an inaccuracy? Email us and we'll review within 1 business day.
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