Howard Solomon

Howard Solomon is the Founding Managing Partner and APAC Lead at FINN Partners, a global independent marketing and communications firm. He maintains all-agency-side experience and specializes in consumer marketing, corporate communications, and technology, where he states technology is his passion, especially cool gadgets.

Solomon started his PR career in FINN Partners' New York office before moving to Chicago for what was intended as a two-year stint, where he spent nine years. During his time at Ruder Finn's Chicago office immediately before and after the dot-com bust, his creativity and business acumen led the office to develop an Enterprise Technology PR Practice that became recognized as one of the best in the world. He later relocated to the West Coast when called to lead operations there. Solomon attended the University of Michigan.

As APAC lead, Solomon oversees FINN's Asia-Pacific expansion, including the 2026 acquisition of Australian financial communications firm Honner and the 2025 acquisition of Singapore-based RICE Communications. Under his oversight, FINN APAC has grown to approximately 250 professionals and $15 million in revenues. Solomon emphasizes that FINN's expertise spans travel, technology, corporate and consumer public relations across the Asia-Pacific region.

Career history

• FINN Partners (joined via acquisition): Started in New York office, moved to Chicago for nine years, then relocated West Coast
• Senior Partner, West Coast Operations at Ruder Finn (before FINN Partners spin-off in 2011)
• Managing Director, Ruder Finn San Francisco office
• Managing Director, Ruder Finn Chicago (1998-2000s), where he transformed office from money-loser to profit center

What Howard Solomon could bring to his role as Founding Managing Partner and APAC Lead: Based on his 20+ year career building technology-focused PR practices and transforming regional offices into profitability centers, Solomon brings deep expertise in scaling agency operations across geographies. His track record of integrating acquisitions and developing sector-specific practices, particularly in technology, positions him to strategically expand FINN's Asia-Pacific footprint through targeted acquisitions while maintaining service excellence across travel, financial services, and emerging markets. His emphasis on collaborative partnership and long-term client relationships aligns with FINN's stated philosophy and growth-through-acquisition strategy.

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