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Union Bancaire Privée opens new office in Saudi Arabia and appoints Country CEO

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Union Bancaire Privée (“UBP”), one of the world’s largest family-owned private banks headquartered in Geneva, Switzerland, has officially opened an office in Riyadh.

UBP has appointed Mishal Alhawas as CEO and Head of Advising for Saudi Arabia. Based in Riyadh, Mishal will oversee UBP’s operations in the Kingdom, driving local client engagement, expanding partnerships, and delivering valuable wealth management solutions aligned with Saudi Arabia’s Vision 2030.

Mishal brings over 25 years of expertise in Wealth and Asset Management. Before joining UBP in June 2025, he served as Head of Asset Management at Alawwal Invest and Managing Director of the Investment Placement Division at Sidra Capital. His leadership and in-depth knowledge of the Saudi financial sector will play a central role in UBP’s continued growth in the market.

“The opening of our Riyadh office represents a significant step forward in our presence across the GCC,” said Mohamed Abdellatif, Co-Head of Middle East and Africa at UBP. “Saudi Arabia is a strategic market for us and our clients and, with Mishal leading the way locally, we are confident in our ability to deliver the high-calibre, bespoke advice and service our clients expect.”

UBP has been active in the Middle East for over 20 years, initially covering the region from Switzerland before establishing its UAE office in the Dubai International Financial Center in 2011. The Bank now has over 40 professionals on the ground that manage more than CHF 15 billion in assets for clients in the Middle East.

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